Graphic Standards

Logo Colors
Incorrect Logo Usage
Cardinal Mascot Logo
University Stationary, Business Cards
Typefaces

Logo Guidelines and Usage

Guidelines

• The university logo must appear on the front, back or title page of all university publications intended for external audiences.
• If a document featuring an official logo is printed in only one color, that color must be black or red.
• The logo must not be redrawn, reproportioned, distorted or modified in any way.
• No other graphic or text is to cover or block (even partially) the UIW logo from view within a publication design.
• No other logos should be used to represent the University of the Incarnate Word.
• The UIW logo may be used within other graphics in certain cases (such as logos for UIW events, student organizations, etc.) but ONLY with the expressed permission of the Office of Printing Services and Graphic Design.   For more information, contact the Office of Printing Services and Graphic Design at Ext. 3957.

Usage

The University of the Incarnate Word uses three designs in its representation.

• Circular logo (UIW seal)
• Horizontal logo
• Steeple logo

Circular Logo	Horizontal Logo	Steeple Logo

 

Either the circular or the horizontal logo may be used in university publications, depending on whichever is the best fit for space allotted.

The steeple logo is not to be used as the sole representation of the university as it has been used as more of a decorative element in past publications.  Use of the steeple logo is allowed only with the expressed permission of either the Office of Public Relations or the Office of Printing Services and Graphic Design.

Correct versions of these logos may be obtained by contacting the Office of Printing Services and Graphic Design at Ext. 3957.