The Bachelor of Business Administration in General Business at the H-E-B School of Business and Administration is a degree that allows students to develop a broad background in business administration and design their own area of emphasis.
A general business degree establishes a broad base from which students can launch into many different career paths. Whether you want to work in a corporate setting or start your own business, a general business degree provides a solid foundation in the essential areas of business.
The BBA in General Business is a 120-hour program that covers a variety of topics within the business world. As part of the general business curriculum, students will choose courses from the fields of accounting, business law, economics, finance, information systems, international business, management and marketing.
Degree requirements are designed to develop proficiency and confidence in the functional areas of business. In addition to providing the technical skills required for a professional level business position, the ethical considerations of business are emphasized.
General Business students enroll in courses that provide a diverse knowledge base. The courses listed below are a sample of those available within the concentration.
Graduates with a BBA in General Business have a wide variety of career paths from which to choose. Using the broad base of skills and business literacy learned through this HEBSBA BBA program, students are prepared with a foundation in management, marketing, finance and information systems, making them well-rounded professionals.
The H-E-B School of Business is proud to recognize the students who have excelled in their disciplines throughout the last academic year.
Read More About HEBSBA Students Recognized in 2022 Honors Convocation
Dr. Roberto Saldivar, Associate Professor at the H-E-B School of Business and Administration, was invited to speak at the 502 Force Support Group Commanders Call meeting on March 28, 2022. The theme for the meeting was reducing friction in service settings.
Read More About Discussing Service with the Armed Services
Students competing in the 2021 Startup Challenge were introduced during an online kickoff event to the business leaders and industry experts who will serve as mentors throughout the competition.
Read More About San Antonio Business Leaders Mentor Student Entrepreneurs in Startup ChallengeFind out more about requirements, standards and processes to begin your journey as a student in the H-E-B School of Business and Administration.
Business programs in the H-E-B School of Business and Administration are accredited by The Accreditation Council for Business Schools and Programs. The University of the Incarnate Word is accredited by the Southern Association of Colleges and Schools Commission on Colleges.
