UIW BBA | Bachelor of Business Administration

Bachelor of Business Administration | Finance

Finance at UIW

Finance Lab

Graduates of the BBA in Finance program enter their communities with the skills needed to be successful in management positions not only in the banking and financial service industry, but also in business firms or governmental organizations.

This program develops global and social leaders who can direct their companies and institutions to new paths of financial and economic growth that spill out wealth to the whole community.


Why Finance?

The Finance concentration introduces students to the science of fund management in its three different areas: business, personal and public. This degree gives students a professional and deep knowledge of financial key concepts such as risk and return, time value of money, capital budgeting, asset valuation, and personal financial planning.


  • Careers in Finance

    Professionals with an BBA in Finance have a wide variety of career paths from which to choose. Here are just a few:

    • Certified Financial Planner (CFP)
    • Investment Advisor
    • Portfolio Manager
    • Financial Analyst
    • Banking Officer
    • Credit Analyst
    • Account Executive
  • Attributes of a Finance Professional

    Mathematical Reasoning – The ability to choose the right mathematical methods or formulas to solve a problem.

    Oral Comprehension – The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension – The ability to read and understand information and ideas presented in writing.

    Fluency of Ideas – The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

    Problem Sensitivity – The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning – The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning – The ability to apply general rules to specific problems to produce answers that make sense.

  • Day-to-Day in Finance Careers

    Below are small descriptions of daily work activities included in some of the careers listed above:

    • Interview clients to determine their current income, expenses, insurance coverage, tax status, financial objectives, risk tolerance, or other information needed to develop a financial plan.
    • Monitor fundamental economic, industrial, and corporate developments by analyzing information from financial publications and services, investment banking firms, government agencies, trade publications, company sources, or personal interviews.
    • Interpret data on price, yield, stability, future investment-risk trends, economic influences, and other factors affecting investment programs.
    • Establish and maintain relationships with individual or business customers or provide assistance with problems these customers may encounter.
    • Review clients' accounts and plans regularly to determine whether life changes, economic changes, environmental concerns, or financial performance indicate a need for plan reassessment.


Curriculum – Finance Concentration

The BBA in Finance offers two career paths – Banking and Financial Planning.


The Banking career path allows students to improve their conceptual and practical knowledge on financial institutions. Students will take courses such as International Banking & Finance, Financial Management, and Management & Financial Institutions.

4-Year Degree Plan  Degree Checklist |  Degree Profile

Financial Planning

The Financial Planning career path prepares students in areas of Personal Finance, such as risk management, insurance, estate planning, investment planning, and retirement, among others. The Financial Planning career path is recognized by the CFP ® Board as a registered program.

4-Year Degree Plan  Degree Checklist |  Degree Profile



Student Managed Fund

The UIW Student Managed Fund provides students an opportunity to put into practice the financial management skills they have learned in the classroom before they even graduate. Students managers develop an investment philosophy and procedures to select, allocate, monitor and evaluate a portfolio.

The student managers who operate the fund are enrolled in an upper-level course under the direction of faculty adviser Dr. Jose Moreno. Selection to the program is highly competitive as students must meet several criteria to apply.

Click here to learn more about the Student Managed Fund.


For more information, please contact:

Dr. Jose Moreno
Finance Program Coordinator
(210) 930-8011


Business programs in the H-E-B School of Business and Administration are accredited by The Accreditation Council for Business Schools and Programs. The University of the Incarnate Word is accredited by the Southern Association of Colleges and Schools Commission on Colleges, 1866 Southern Lane, Decatur, Georgia 30033-4097, telephone 404-679-4500, Web site: