The BBA in Management Information Systems develops individuals who have an understanding of both business fundamentals and technology.
The concentration focuses on developing globally and socially aware leaders who have sound analytical, problem-solving and communication skills. The faculty provide a balance between theory and practice, and students are encouraged to participate in internships to develop practical experience in the field.
The BBA in Management Information Systems affords graduates numerous employment opportunities in various aspects of IT such as technical support, app development, web development, database administration, IT consulting, networking, data analytics, and e-commerce. According to the Outlook Handbook at the Bureau of Labor Statistics, jobs in the MIS field will continue to grow.
Professionals with an BBA in MIS have a wide variety of career paths from which to choose. Here are just a few:
Mathematical Reasoning – The ability to choose the right mathematical methods or formulas to solve a problem.
Complex Problem Solving – Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
Written Comprehension – The ability to read and understand information and ideas presented in writing.
Problem Sensitivity – The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.
Inductive Reasoning – The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).
Deductive Reasoning – The ability to apply general rules to specific problems to produce answers that make sense.
Below are small descriptions of daily work activities included in some of the careers listed above:
The BBA in MIS is a 120-hour program focused on developing new and emerging curriculum for app development, business intelligence and data analytics. Students have opportunities for internships with companies in San Antonio and the surrounding area and to learn from people currently working in the field of IT.
iOS Application Development and Management – Comprehensive study of management activities associated with entrepreneurial ventures and small businesses. Topics include analysis of opportunities, development of venture strategy and small business problem solving. Student teams may act as consultants to small businesses.
Android Application Development and Management – This course introduces students to the Android application development skills that are highly needed by contemporary business organizations. The course is highly focused on Java programming and Eclipse management for Android application development.
Networks and Telecommunications – Basic telecommunications terminology and concepts. Introduction to voice and data networks, including technology, hardware, and software.
Design and Implementation of Databases and Systems – A continuation of topics introduced in MIS 3362. Students will have supervised experience in designing, developing, testing, documenting and implementing business databases and information systems.
Electronic Business Strategy, Architecture and Design – This course provides an introduction to electronic business strategy and the development and architecture of electronic business solutions and their components.
For all courses and descriptions, review the Undergraduate Catalog.
The MIS program offers a specialization in Data Analytics for students interested in becoming data scientists and/or researchers. The median staff salary for data scientists and big data professionals is $100,000 and rises to $130,000 for managers, according to the International Journal of Data Science.
The following courses are required for a Data Analytics Specialization:
MIS3325: Introduction to Business Analytics and Business Intelligence – The objective of this course is to introduce students to issues related to how data can be effectively used to facilitate decision making. They will gain an overall understanding of Business Intelligence and the different components of BI. In addition, they will be introduced to different Business Analytics techniques such as Market Basket Analysis, Decision Trees, Neural Networks, Cluster Analysis, and Text and Web Mining.
MIS4325: Predictive Analytics and Forecasting – This course deals with the development of predictive models. It begins by discussing issues related to defining the target population, defining the target (or dependent) variable, collecting and cleaning the data, and selecting the appropriate modeling technique. Students will gain an understanding of how to build different predictive models, compare those models, and present their findings. A general understanding of the mathematics underlying each of the modeling techniques will be gained.
MIS4330: Data Mining and Data Analytics – This course deals with the problem of extracting information from large databases and designing data-based decision support systems. The extracted knowledge is subsequently used to support human decision-making in the areas of summarization, prediction, and the explanation of observed phenomena (e.g. patterns, trends, and customer behavior). Students will have the opportunity to analyze real-world datasets using industry standard tools such as SPSS and SAS Enterprise Miner.
Business programs in the H-E-B School of Business and Administration are accredited by The Accreditation Council for Business Schools and Programs. The University of the Incarnate Word is accredited by the Southern Association of Colleges and Schools Commission on Colleges, 1866 Southern Lane, Decatur, Georgia 30033-4097, telephone 404-679-4500, Web site: www.sacscoc.org.