Armando Barrera

Dr. Armando Barrera Barrios is an author, researcher, and professor at the Centro Universitario Incarnate Word in Mexico City (CIW), where he has taught since 2014. He holds degrees in Marketing from the Tecnológico de Monterrey (ITESM), in Media from the Universidad del Valle de México, in International Business and Trade from the Universidad de las Américas, and a Ph.D. in Business Administration from IEXPRO University, with a research focus on North American economic integration. Dr. Barrera has additional studies from Harvard University (Kennedy School of Government), the Colegio de México (Colmex), and the Centro de Investigación y Docencia Económicas (CIDE). He was a researcher at The Belisario Domínguez Institute (within the Mexican Senate) and has collaborated in the design and implementation of public policy at the Mexican Senate, the Mexican House of Representatives (Chamber of Deputies), the Federal Public Security Bureau of Mexico, and Mexico’s Federal Attorney’s Office. He has published several books regarding business and international trade, including La Integración Norteamericana: Un Nuevo Orden Mundial (The North American Integration: A New World Order), Mercadotecnia 101 (Marketing 101), and Mexican Way of Life.